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Bitter

choose your eternity

Project Car Hell: One Longchamp or Three Bitters?

We had our second two-thirds majority vote in a row for yesterday's Choose Your Eternity poll, with the Infiniti Q45 using its V8 to pound the V6-powered Mazda 929 into submission. We went Japanese yesterday because it's Japan Week here, and also because we needed to give you a little breather after the terrible punishment of an all-French L'enfer des Projets-Voitures. Today we're turning up the temperature a bit, with a return to the tried-and-true Hell Grab Bag option.
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news

Frankfurt Showcase: Bitter's Back

Back in the mid-80s, working a summer as a car jockey at a local Chevy dealership, we were bid by our bosses to deliver a new Bitter SC to a customer. As we remember, it was a tight, luxurious coupe that looked strikingly like a Ferrari 400i, with a supple leather interior that reminded us of what the inside of a gentleman's club might look like (as if we'd ever seen such a place). The sticker price at the time was around $50,000, and we'd never been behind the wheel of anything more expensive than a Chrysler Fifth Avenue. We nearly ate the keys with joy. More »